As an Italian fashion icon, Giorgio Armani revolutionized red carpet fashion during his nearly half-century career. He not only created the classic men’s suit but also pioneered and popularized the women’s power suit, imbuing formalwear with a modern air of confidence and elegance, becoming an indelible icon on the red carpet and throughout the fashion world.
The Beginnings and Impact of the Armani Suit

Armani’s successful entry into the US market with the look of Richard Gere in the 1980 film “American Gigolo,” immediately sparking a suit revolution. With its softened lines, broad shoulders, and elegant silhouette, the traditional suit was revitalized, suitable for both men and women, becoming more than just workwear; it became a tool for self-expression. For women, the Armani power suit became a shield against the male-dominated workplace and a symbol of confidence.
Classic Red Carpet Moments
- Julia Roberts, 1990 Golden Globes
Appearing in an oversized Armani suit, she embodied the power of feminine independence and style. - Diane Keaton, 1978 Oscars
This menswear-inspired suit marked an early example of the female power suit. - Beyoncé, 2007 Oscars
A gorgeous Prive evening gown showcased the exquisite craftsmanship of Armani haute couture. - Cate Blanchett, Anne Hathaway, and Liana
Repeatedly chose Armani-designed classic suits and evening gowns, showcasing their individuality and taste.

Design Philosophy and Style Characteristics
Armani emphasized the “dignity” and “comfort” of his clothing, blending Old Hollywood elegance with modern, minimalist lines. Power suits, with their broad shoulders, wide lapels, and clean cuts, exude strength while maintaining feminine curves. Evening gowns often incorporate pockets, emphasizing the fusion of practicality and aesthetics.
Armani’s Deep Connection to Hollywood
From the film “American Gigolo” to Martin Scorsese’s gangster dramas “Goodfellas” and “The Wolf of Wall Street,” the image of the Armani suit has become deeply rooted in people’s minds and a crucial symbol for actors portraying their characters. Armani himself has expressed his love for designing for film, which makes his designs not just fashion items but also components of visual storytelling.

Giorgio Armani is not only the creator of the power suit, but also the leader of a revolution in red carpet fashion. His influence transcends time and gender, and continues to profoundly influence contemporary fashion trends. Whether in the workplace or on the red carpet, the Armani suit represents the perfect blend of dignity, strength, and style, making it the preferred choice for those who value individuality and taste.
